Keratin treatment explained — how it works, what it costs, how long it lasts. From Rs.3,000 at Toni & Guy Coimbatore.
A keratin treatment fills the gaps in a damaged hair shaft with a keratin-based solution, then seals it with controlled heat. The result is smoother, straighter, more manageable hair for three to five months. It is a smoothing treatment, not a permanent straightener.
Keratin smooths and reduces frizz while keeping some movement; it fades gradually. Rebonding chemically restructures the hair's bonds and is permanent until it grows out. Keratin is reversible by time; rebonding is not reversible at all.
Keratin fills the structural gaps left in a damaged hair shaft, then seals them under a flat iron at a controlled temperature. Temperature control is the entire craft: too cool and the keratin does not bond, so the treatment washes out in weeks; too hot and you damage the hair you set out to repair.
It is a smoothing treatment, not a permanent straightener. Keratin reduces frizz while keeping movement, and it fades gradually over three to five months. Rebonding, by contrast, chemically restructures the hair's bonds and is permanent until the hair grows out.
A hidden section is treated first to check how your hair responds before committing.
A chelating wash strips build-up so the solution can penetrate rather than sit on top.
The solution is worked through, then sealed under a flat iron at a controlled temperature.
No washing, tying, clips or tucking behind ears for three days. The solution is still setting.
| Service | Price |
|---|---|
| Fringe | from ₹3,000 |
| Crown Area | from ₹8,000 |
| Up to Neck | from ₹9,000 |
| Shoulder Length | from ₹12,000 |
| Below Shoulder | from ₹15,000 |
| Up to Waist | from ₹18,000 |
| Service | Price |
|---|---|
| Fringe | from ₹4,500 |
| Crown Area | from ₹8,000 |
| Up to Neck | from ₹10,000 |
| Shoulder Length | from ₹14,000 |
| Below Shoulder | from ₹17,000 |
| Up to Waist | from ₹19,000 |
Prices in Indian Rupees and inclusive of consultation. Where a price reads “from”, the exact figure is confirmed at consultation before any work begins. Rates are reviewed annually and were last updated in 2026.
Sometimes, but not always. If your hair snaps rather than stretches on a wet-stretch test, it needs a bond-repair course first. A technician who books you anyway is selling, not diagnosing.
Yes. It takes ten minutes and it prevents an irreversible mistake on a full head of hair.
Yes. A sulphate-free shampoo is the difference between five months of results and eight weeks. It is not an upsell.
Three to four hours depending on length and density. Plan the day around it.
Three to five months, depending on how often you wash and whether you use a sulphate-free shampoo. Sulphate strips keratin faster than anything else.